Friday 13 February 2015

Ill Manors Print Platform

Mens Health

1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?

Target audience: Males 18-30 
Demographic: AB
Psychographic: Aspirers

2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory)

personal identity
surveillance

3) Does this text allow the audience to participate/contribute? (E.g. leave comments) How is this different to the print version of the magazine?

The audience is are able to post comments on the website by using Facebook accounts which is very different from the print version as the audience members are unable to easily actively participate in discussions.

4) What codes/conventions of print interviews can you find in the article? 

Similar to the print interviews, the article has the questions asked and the responses spaced out and in different font sizes and colours which allows the readers to differentiate the two.

5) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article?

In each interview, the interviewee is always asked questions of health more than what the interviewee wants to promote. This allows the readers to feel a connection to celebrities as they both have interests in healthy lifestyle.

6) What synergy can you find between this text and the broadcast examples we have studied?

The mention of Ill Manors is synergy as it informs the readers who may not know about Plan B as a director, that he has a new film coming out.


NME Magazine

1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?

Target audience: 16-26
Demographic: C2DE
Psychographic: Explorers

2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory)

Personal identity
Personal Relationship
Surveillance

3) Does this text allow the audience to participate/contribute? (E.g. leave comments) How is this different to the print version of the magazine?

This text allows audience to participate and leave comments by them creating an NME account which allows them to be informed on anything new on NME.

4) What codes/conventions of print interviews can you find in the article? 

Key quotations from the article are taken out to show either importance or something interesting. 

5) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article?

The article briefly informs readers when they can see the film and buy the official Ill manors soundtrack while also mentioning his political views. The full article is unavailable on the website but the short preview of the article makes readers want to continue reading it therefore being more inclined to buy a print copy.

6) What synergy can you find between this text and the broadcast examples we have studied?

The synergy included is the mention of the Ill Manors soundtrack and the print copy of the magazine.


The Guardian

1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?

Target audience: 20-50

Demographic: ABC1
Psychographic: Succeeder/reformer

2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory)

Surveillance

3) Does this text allow the audience to participate/contribute? (E.g. leave comments) How is this different to the print version of the magazine?

The article allows the audience to share the stories with others on social networking sites but it does not allow a comment to be directly left.

4) What codes/conventions of print interviews can you find in the article?

Like most newspaper articles, there isn't any evident question and answer formats but it seems like one long piece of text with more sophisticated language used in comparison to other magazines. 

5) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article?

The article focuses on Plan B's background and how he grew up along with his career as a director. It keeps the readers interested as the target audience would be more interested in hard facts about Plan B rather than his opinions.

6) What synergy can you find between this text and the broadcast examples we have studied?




GQ Magazine

1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?

Target audience: male 16-30

Demographic: ABC1
Psychographic: succeeders

2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory)

Personal relationship
Personal Identity

3) Does this text allow the audience to participate/contribute? (E.g. leave comments) How is this different to the print version of the magazine?

Like the print version, there is no where for the audience to participate a leave a comment, maybe because they don't believe that their brand is something for people to publicly comment on.

4) What codes/conventions of print interviews can you find in the article? 

Similar to the print interviews, the article has the questions asked and the responses spaced out and in different font sizes and colours which allows the readers to differentiate the two.

5) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article?

There is a lot of reference about Plan B's movies and role as a director and musician but their is also a lot of focus on Plan B's style and views on society which will attract many readers as they will be interested in the views of a celebrity (opinion leader).

6) What synergy can you find between this text and the broadcast examples we have studied?

The Ill Manors music video is clearly shown on the page and there is reference to another artist's (Kanye West and Jay Z) music video. There is also a specific book that Plan B particularly liked, mentioned in the article.

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